Sobriety Is Swell
Catch the wave of recovery with the Sobriety Is Swell collection — playful, laid-back, and full of sun-drenched vibes. Whether you’re sober-curious or long into your journey, this collection celebrates the freedom, fun, and clarity that come from choosing sobriety.
Featuring vintage-inspired artwork, bold recovery symbols, and coastal color palettes, these pieces are perfect for beach days, coffee breaks, or daily affirmations.
🌊 Sobriety is a lifestyle. And around here — it’s swell.
🏄♂️ Behind the Design: Sobriety Is Swell
Bigfoot rides again — this time on a wave.
This design started as a lighthearted follow-up to Bigfoot Was Sober, but it quickly took on a message of its own. With sun, surf, and a little mythological mischief, Sobriety Is Swell reminds us that recovery doesn’t have to be heavy all the time. It can be weird, wild, and full of unexpected joy.
Bigfoot standing tall on a surfboard is more than a punchline — it’s a metaphor for balance, momentum, and learning to ride out life's waves without wiping out. Sobriety doesn’t mean the sea is always calm. It just means we’ve found a better way to stay afloat.
So yeah — sobriety is swell. And so is choosing the path less paddled.
👣 Eric’s Pick: Sobriety Is Swell Tee
When I first sketched this one out, I was thinking about how weird — and amazing — recovery can feel. Sobriety Is Swell is a playful reminder that we get to define what sober living looks like. For me? It’s Bigfoot riding a wave, soaking up the sun, and not caring who’s watching.
It’s a fun design, yeah — but it also says something deeper. You don’t have to be serious all the time to be serious about recovery. This one reminds me to lean into joy, even when the waters get choppy.
I wear this one when I need a boost. It keeps me grounded and light at the same time.
Stay weird. Stay sober. And keep riding the wave.
☕ Eric’s Pick: Sobriety Is Swell Mug
There’s something about starting the day with a reminder that sobriety can be lighthearted — even fun. This mug brings that vibe.
Bigfoot riding a wave? Yeah, it's weird. But so was getting sober. At first, it felt impossible. Now, it feels like freedom. This design reminds me that the recovery journey doesn’t always have to be heavy — sometimes, it’s just about staying upright, enjoying the ride, and not spilling the coffee.
It’s my go-to morning mug. It reminds me to smile before the day tries to make me forget.
Sip slowly. Stay grounded. Recovery is real — and it’s swell.
🛋️ Eric’s Pick: Sobriety Is Swell Premium Pillow
This one lives on my couch — and it's more than just a throw pillow. For me, it’s a recovery reminder disguised as something chill and comfortable.
The design hits close to home: Bigfoot, out of hiding, riding clean waves in the open. That’s what sobriety feels like some days — finally catching your balance after thrashing through the chaos. The colors pop, the fabric’s soft, and every time I see it, I’m reminded that recovery isn’t just survival — it can be surfy, sunny, and even a little strange in the best way.
This pillow keeps the vibes right where I need them.
Sobriety Is Swell Premium Pillow – Surf Through Recovery in Style
🧠 Keep It Moving: Discover More Sober-Driven Styles
Your recovery isn’t one-size-fits-all — and neither is your style. Whether you connect with the graphic grit of Clarity Hits Harder, the sharp edge of Just for Today Camo, or the clean, elevated feel of the Sober BLACK Label, each collection offers a new way to wear your progress out loud.
Same mission. Fresh perspective. Find the fit that matches your mindset.
