Sober BLACK Label – Streetwear Reimagined for Recovery
The Sober BLACK Label collection takes recovery to the street—where bold graphics, melting icons, and unapologetic messaging collide. These designs are for the ones who rise from the ashes and make their sobriety not just a choice, but a lifestyle.
This isn’t about fitting in. It’s about standing out, owning your truth, and making recovery look damn good while you're at it.
Behind the Design
The Melting Symbol of Reinvention
The Sober BLACK Label collection was built to shift the narrative. The melting sobriety symbol is more than a graphic—it’s a visual metaphor for transformation, shedding the old and reshaping the new. We leaned into bold, clean lines and graphic distortion to represent the intensity of reclaiming your life from the inside out.
Inspired by streetwear aesthetics and recovery culture, this design doesn’t ask for permission. It demands attention—and lets the world know that sobriety is a revolution worth wearing.
🔥 Designed to stand out
Wear it loud. Live it clear. Clarity hits harder.
Everyday Bold. Always Sober.
The Sober BLACK Label Essential Tee delivers the same street-ready edge as the premium hoodie—just stripped down and ready for anything. Featuring the bold melting symbol and statement graphics, this tee reps your recovery without compromise. Lightweight, unapologetic, and made to move wherever the day takes you.





Recovery, Rewired for the Streets
The Sober Black Label Zip Hoodie blends comfort with bold, unapologetic style. Featuring the signature melting recovery symbol on the front and a graphic-heavy back design, this zip-up is made for those who live their sobriety out loud. It’s not just a hoodie—it’s a shift in how the world sees recovery: sharp, modern, and absolutely unmissable.






Sober Black Label Zip Hoodie – Recovery Symbol Front & Graphic Back
Heavyweight Style. Unshakable Message.
The Sober Black Label Oversized Hoodie is built to stand out. With its thick fleece, streetwear fit, and melting recovery symbol front and center, this hoodie doesn’t whisper recovery—it declares it. Whether you're out making moves or laying low, this piece delivers warmth, presence, and unapologetic sobriety with every wear.









SOBER Black Label Oversized Hoodie – Heavyweight Recovery Streetwear
Stack the Message: More Collections That Hit Hard
If the Sober Black Label collection speaks your language, these other drops echo the same fire. From the rebellious edge of Graffiti Sobriety Symbol / NOPE, to the raw resilience of Phoenix Reborn, and the empowered freedom of Wings of Recovery, these collections keep your recovery real, bold, and visible. Pick your vibe. Wear your truth.